Email flows that bring buyers back
I'm Vladlen, an email designer and Klaviyo specialist. I design and build the automated emails that turn first-time visitors into repeat customers.
designed
You pay for traffic. Most visitors leave and never come back.
No cart reminder, a generic welcome email, silence after the first order. Automated flows fix this once and keep selling every day.
Welcome series
Turns a new subscriber into a first order with your story, best sellers and a clear reason to buy.
Abandoned cart
Brings back people who added products but didn't check out. Usually the flow that pays off first.
Browse abandonment
Follows up on products someone viewed, with the right item at the right moment.
Email design examples
Hover over an email to scroll through it. Client work is under NDA, so these are concept brands in the same style. Want proof first? I'll design one test email for your brand.
From audit to live flows, no calls required
Free audit
I check your current emails and send a short video with what's missing.
Strategy brief
A short questionnaire and chat. We pick the flows with the biggest impact.
Design & build
Figma design, copy and full setup in Klaviyo. You approve every email.
Launch & report
Flows go live and you get an overview of results from Klaviyo.
One person for strategy, design and build
- 500+ emails designed for e-commerce brands across Europe
- Built and led the email design department at a creative agency
- Design in Figma and build in Klaviyo, nothing lost in handoff
- Clear communication in chat, every step written down
Clear scope, fixed price
Abandoned Cart Recovery
- 3-email abandoned cart flow (1h / 24h / 72h)
- Custom design in Figma, matched to your brand
- Copywriting in your store's language: EN, NL, DE, FR, PL and more
- Full build in Klaviyo: triggers, filters, discount logic
- Mobile-responsive, tested on all major inboxes
Revenue Flows
- Welcome series (4 emails)
- Abandoned Cart (3 emails)
- Browse Abandonment (2 emails)
- Master email template in your brand style
- Full Klaviyo build + testing
- Guarantee: if the flows don't pay for themselves within 60 days (Klaviyo-attributed revenue), I optimize them for free
Monthly Retainer
- 8 campaign emails per month, 2 per week (design + copy + build)
- Monthly flow optimization and A/B testing
- Monthly performance report
- Priority support
Need a different mix?
One email a week, a redesign of all your existing flows, or a launch calendar. Tell me what you need and I'll put together a monthly plan with a fixed price for each month.
Payment: Starter and Core are 50% upfront, 50% on delivery. Growth and custom plans are paid monthly in advance, and work for the month starts after payment.
Questions
Do I need Klaviyo?
Yes. If you don't have it yet, I can help you set it up and connect it to your store.
Do you write the copy?
Yes, in your store's language: English, Dutch, German, French, Polish and other European languages.
Do we need calls?
No. Everything can be done async via chat and short videos.
Can I see a sample first?
Yes. I can design one test email for your brand before we start.
Free · 48 hours Want to see what your store is missing?
Send me your store link. You'll get a free 5-minute video audit of your emails.
